Hi. I’m John.
I am a copywriter, editor, and writing coach.
I specialize in content marketing for businesses and non-profits working sustainably: crafting the right words and messaging that tells the world what you do, how you do it, and moves people to take action.
As an editor and coach, I help writers develop and refine their work and their skills. My specialties are creative nonfiction, memoir, and journalism. I’ve edited three books and have taught professional writing at the University of Toronto for more than 15 years, including podcast scripting and environmental writing.
Why We Should Work Together
You know your business, your brand, your products, and services. I know how to present your message with flair, style, and impact.
- Strong relationships grow over the long term, success by success.
- After our first project, I will hold my rates for new clients for a period of one year.
What drives me?
The right words matter. The right words get measurable results.
Whether it’s writing a sales page or scripting a video, I’m at my best when I’m distilling a sustainable brand’s values and translating them into a crafted message that hits home.
You need a writing prof on your side. Tap into my 15+ years’ experience.
But nobody has to know.